Why we moved to usage-based pricing
Per-seat and per-tool pricing punish growth and curiosity. Here's the model we landed on instead, and the thinking behind it.
Most business software is priced to extract: another seat, another add-on, another tier-gated feature. We tried to design pricing we'd actually want to buy. The result is usage-based, and here's why.
Every tier includes everything
No feature is paywalled behind a higher plan. Starter, Pro, and Enterprise all ship the full toolset. The difference between tiers is the size of your included monthly allowance — tokens, images, video, operations — not which buttons you're allowed to press.
You pay for what you use
Stay inside your allowance and everything is included. Go over and you top up with credit packs that work across any Vastura product you subscribe to — one balance, one bill. Starter soft-blocks so there are never surprise charges; Pro and Enterprise can opt in to automatic overage. You're always in control.
Why this is fairer
Per-seat pricing taxes collaboration. Per-feature pricing taxes curiosity. Usage-based pricing only charges when the software is actually doing work for you — which means a quiet month costs less, and trying a new tool costs nothing extra. It also keeps our incentives honest: we make money when you get value, not when we lock a feature away.
The honest fine print
Allowances reset monthly; bought credits roll over. Annual plans give two months free. Canadian customers see GST/HST at checkout. We tell you before any pricing change. That's the whole model — no asterisks designed to trip you up.
It's the same pricing we run our own stack on. If it weren't fair, we'd feel it first.